Elon Musk Reveals His "Master Plan" To Rule The Electric World

Krisztian Bocsi/Bloomberg via Getty Images

It’s Elon Musk’s world, and we all live in it. The man behind private space travel, consumer electric cars, and online payments has revealed his new “master plan” for Tesla Motors – and it could change public transport forever.

Ten years ago, Musk unveiled his first master plan for Tesla, of which he is CEO. It essentially boiled down to building three electric cars in a downward scale of cost, and upwards in volume, which the company polished off earlier this year with the announcement of the Model 3 car.

Now, Musk has unveiled his “Master Plan, Part Deux”. We’ll get into the nitty gritty in a second, but it generally talks about using Tesla’s existing partial self-driving feature – Autopilot – and making it not only fully autonomous, but expanding it to trucks and buses. Yes, Musk wants to create self-driving buses for cities.

Musk said that the point of releasing these master plans was “accelerating the advent of sustainable energy, so that we can imagine far into the future and life is still good. That's what ‘sustainable’ means. It's not some silly, hippy thing – it matters for everyone.”

The first part of Musk’s plan related to the recent news that Tesla wants to acquire another of his companies, SolarCity. He wants to greatly increase the adoption of solar panels by simplifying the process of buying and installing solar roofs – “one ordering experience”. This would go hand in hand with Tesla’s home battery idea known as Powerwall.

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